{"id":9162,"date":"2026-08-03T16:41:02","date_gmt":"2026-08-03T23:41:02","guid":{"rendered":"https:\/\/sou.edu\/president\/?p=9162"},"modified":"2026-08-03T17:51:47","modified_gmt":"2026-08-04T00:51:47","slug":"watch-president-baileys-video-update-for-august-2026","status":"publish","type":"post","link":"https:\/\/sou.edu\/president\/watch-president-baileys-video-update-for-august-2026\/","title":{"rendered":"Watch: President Bailey&#8217;s Video Update for August 2026"},"content":{"rendered":"\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-15ps72y-d8f0f32997f420f91b8128299fd34706\">\n.avia-section.av-15ps72y-d8f0f32997f420f91b8128299fd34706{\nbackground-color:#f3f3f3;\nbackground-image:unset;\n}\n<\/style>\n<div id='podcast-dome'  class='avia-section av-15ps72y-d8f0f32997f420f91b8128299fd34706 main_color avia-section-default avia-no-border-styling  avia-builder-el-0  el_before_av_submenu  avia-builder-el-first  avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><main  role=\"main\" itemprop=\"mainContentOfPage\"  class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-9162'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-14vyt3u-8d91e41389d3221c8b9a815b79c84078\">\n#top .av-special-heading.av-14vyt3u-8d91e41389d3221c8b9a815b79c84078{\npadding-bottom:0;\nfont-size:44px;\n}\nbody .av-special-heading.av-14vyt3u-8d91e41389d3221c8b9a815b79c84078 .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n#top #wrap_all .av-special-heading.av-14vyt3u-8d91e41389d3221c8b9a815b79c84078 .av-special-heading-tag{\nfont-size:44px;\n}\n.av-special-heading.av-14vyt3u-8d91e41389d3221c8b9a815b79c84078 .av-subheading{\nfont-size:16px;\n}\n\n@media only screen and (min-width: 480px) and (max-width: 767px){ \n#top #wrap_all .av-special-heading.av-14vyt3u-8d91e41389d3221c8b9a815b79c84078 .av-special-heading-tag{\nfont-size:0.8em;\n}\n}\n\n@media only screen and (max-width: 479px){ \n#top #wrap_all .av-special-heading.av-14vyt3u-8d91e41389d3221c8b9a815b79c84078 .av-special-heading-tag{\nfont-size:0.8em;\n}\n}\n<\/style>\n<div  class='av-special-heading av-14vyt3u-8d91e41389d3221c8b9a815b79c84078 av-special-heading-h2 blockquote modern-quote modern-centered  avia-builder-el-1  avia-builder-el-no-sibling  rising-label av-inherit-size'><div class='av-subheading av-subheading_above'><p>Office of the President<\/p>\n<\/div><h2 class='av-special-heading-tag '  itemprop=\"headline\"  >Video Message<\/h2><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div>\n\n<\/div><\/div><\/main><!-- close content main element --><\/div><\/div><div class='clear'><\/div><div id='sub_menu1'  class='av-submenu-container av-3uqeqi-7a06211b2a1675115376cc2c723e97c4 alternate_color  avia-builder-el-2  el_after_av_section  el_before_av_section  no-border av-sticky-submenu submenu-not-first container_wrap fullsize' style='z-index:301' ><div class='container av-menu-mobile-disabled av-submenu-pos-center'><ul id=\"menu-sub-navigation\" class=\"av-subnav-menu\" role=\"menu\"><li role=\"menuitem\" id=\"menu-item-6049\" class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-home menu-item-top-level menu-item-top-level-1\"><a href=\"https:\/\/sou.edu\/president\/\" itemprop=\"url\" tabindex=\"0\"><span class=\"avia-bullet\"><\/span><span class=\"avia-menu-text\">SOU President<\/span><span class=\"avia-menu-fx\"><span class=\"avia-arrow-wrap\"><span class=\"avia-arrow\"><\/span><\/span><\/span><\/a><\/li>\n<li role=\"menuitem\" id=\"menu-item-6230\" class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-top-level menu-item-top-level-2\"><a href=\"https:\/\/sou.edu\/president\/messages\/\" itemprop=\"url\" tabindex=\"0\"><span class=\"avia-bullet\"><\/span><span class=\"avia-menu-text\">Messages<\/span><span class=\"avia-menu-fx\"><span class=\"avia-arrow-wrap\"><span class=\"avia-arrow\"><\/span><\/span><\/span><\/a><\/li>\n<li role=\"menuitem\" id=\"menu-item-7984\" class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-top-level menu-item-top-level-3\"><a href=\"https:\/\/sou.edu\/president\/government-relations\/\" itemprop=\"url\" tabindex=\"0\"><span class=\"avia-bullet\"><\/span><span class=\"avia-menu-text\">Government Relations<\/span><span class=\"avia-menu-fx\"><span class=\"avia-arrow-wrap\"><span class=\"avia-arrow\"><\/span><\/span><\/span><\/a><\/li>\n<li role=\"menuitem\" id=\"menu-item-1505\" class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-top-level menu-item-top-level-4\"><a href=\"https:\/\/sou.edu\/president\/org-chart\/\" itemprop=\"url\" tabindex=\"0\"><span class=\"avia-bullet\"><\/span><span class=\"avia-menu-text\">Org Chart<\/span><span class=\"avia-menu-fx\"><span class=\"avia-arrow-wrap\"><span class=\"avia-arrow\"><\/span><\/span><\/span><\/a><\/li>\n<li role=\"menuitem\" id=\"menu-item-1715\" class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-top-level menu-item-top-level-5\"><a href=\"https:\/\/sou.edu\/president\/presidents-list\/\" itemprop=\"url\" tabindex=\"0\"><span class=\"avia-bullet\"><\/span><span class=\"avia-menu-text\">Pres List<\/span><span class=\"avia-menu-fx\"><span class=\"avia-arrow-wrap\"><span class=\"avia-arrow\"><\/span><\/span><\/span><\/a><\/li>\n<li role=\"menuitem\" id=\"menu-item-5298\" class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-top-level menu-item-top-level-6\"><a href=\"https:\/\/sou.edu\/president\/leadership\/\" itemprop=\"url\" tabindex=\"0\"><span class=\"avia-bullet\"><\/span><span class=\"avia-menu-text\">Leadership<\/span><span class=\"avia-menu-fx\"><span class=\"avia-arrow-wrap\"><span class=\"avia-arrow\"><\/span><\/span><\/span><\/a><\/li>\n<li role=\"menuitem\" id=\"menu-item-5320\" class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-top-level menu-item-top-level-7\"><a href=\"https:\/\/sou.edu\/president\/tuition-advisory-council\/\" itemprop=\"url\" tabindex=\"0\"><span class=\"avia-bullet\"><\/span><span class=\"avia-menu-text\">TAC<\/span><span class=\"avia-menu-fx\"><span class=\"avia-arrow-wrap\"><span class=\"avia-arrow\"><\/span><\/span><\/span><\/a><\/li>\n<li role=\"menuitem\" id=\"menu-item-8714\" class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-top-level menu-item-top-level-8\"><a href=\"https:\/\/sou.edu\/president\/path-to-fiscal-sustainability\/\" itemprop=\"url\" tabindex=\"0\"><span class=\"avia-bullet\"><\/span><span class=\"avia-menu-text\">Vitality Plan<\/span><span class=\"avia-menu-fx\"><span class=\"avia-arrow-wrap\"><span class=\"avia-arrow\"><\/span><\/span><\/span><\/a><\/li>\n<\/ul><\/div><\/div><div class='sticky_placeholder'><\/div>\n<div id='av_section_2'  class='avia-section av-yecqre-872dcf8043fd178576e0bff2ffa425b9 main_color avia-section-default avia-shadow  avia-builder-el-3  el_after_av_submenu  el_before_av_section  avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-9162'><div class='entry-content-wrapper clearfix'>\n<div  class='flex_column av-vy3vh6-af636aa44971142495b6c2d1b821c526 av_one_fifth  avia-builder-el-4  el_before_av_three_fifth  avia-builder-el-first  first flex_column_div  '     ><\/div><div  class='flex_column av-udleqi-7593622d08cbaa9da9f457ecd1b2a30c av_three_fifth  avia-builder-el-5  el_after_av_one_fifth  el_before_av_one_fifth  flex_column_div  '     ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-msdvg28b-7e9e46e8485b809b16b42c2f76dfc3ae\">\n.avia-video.av-msdvg28b-7e9e46e8485b809b16b42c2f76dfc3ae{\nbackground-image:url(https:\/\/sou.edu\/president\/wp-content\/uploads\/sites\/8\/2026\/08\/2026-AUG_Pres-Bailey_video-message.jpg);\n}\n<\/style>\n<div  class='avia-video av-msdvg28b-7e9e46e8485b809b16b42c2f76dfc3ae avia-video-16-9 av-preview-image avia-video-load-always av-lazyload-immediate av-lazyload-video-embed'  itemprop=\"video\" itemtype=\"https:\/\/schema.org\/VideoObject\"  data-original_url='https:\/\/vimeo.com\/1215319022?share=copy&amp;fl=sv&amp;fe=ci'><script type='text\/html' class='av-video-tmpl'><div class='avia-iframe-wrap'><iframe loading=\"lazy\" title=\"President Bailey&amp;apos;s Video Update for August 2026\" src=\"https:\/\/player.vimeo.com\/video\/1215319022?dnt=1&amp;app_id=122963&autoplay=0&loop=0&controls=1&muted=0\" width=\"1500\" height=\"844\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\"><\/iframe><\/div><\/script><div class='av-click-to-play-overlay'><div class=\"avia_playpause_icon\"><\/div><\/div><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-msdvfh5m-d302d745feba016ce89bde7c320c0fa9\">\n#top .av-special-heading.av-msdvfh5m-d302d745feba016ce89bde7c320c0fa9{\npadding-bottom:10px;\nfont-size:26px;\n}\nbody .av-special-heading.av-msdvfh5m-d302d745feba016ce89bde7c320c0fa9 .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n#top #wrap_all .av-special-heading.av-msdvfh5m-d302d745feba016ce89bde7c320c0fa9 .av-special-heading-tag{\nfont-size:26px;\n}\n.av-special-heading.av-msdvfh5m-d302d745feba016ce89bde7c320c0fa9 .av-subheading{\nfont-size:14px;\n}\n\n@media only screen and (min-width: 480px) and (max-width: 767px){ \n#top #wrap_all .av-special-heading.av-msdvfh5m-d302d745feba016ce89bde7c320c0fa9 .av-special-heading-tag{\nfont-size:0.8em;\n}\n}\n\n@media only screen and (max-width: 479px){ \n#top #wrap_all .av-special-heading.av-msdvfh5m-d302d745feba016ce89bde7c320c0fa9 .av-special-heading-tag{\nfont-size:0.8em;\n}\n}\n<\/style>\n<div  class='av-special-heading av-msdvfh5m-d302d745feba016ce89bde7c320c0fa9 av-special-heading-h1 blockquote modern-quote  avia-builder-el-7  el_after_av_video  el_before_av_textblock  av-inherit-size'><h1 class='av-special-heading-tag '  itemprop=\"headline\"  >SOU President Rick Bailey\u2019s August 2026 Update<\/h1><div class='av-subheading av-subheading_below'><p><em>August 3, 2026<\/em><\/p>\n<\/div><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-msdvgl03-64eacd16d922e880705ef1747e06cc1f\">\n#top .av_textblock_section.av-msdvgl03-64eacd16d922e880705ef1747e06cc1f .avia_textblock{\nfont-size:16px;\n}\n<\/style>\n<section  class='av_textblock_section av-msdvgl03-64eacd16d922e880705ef1747e06cc1f '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock'  itemprop=\"text\" ><p>President Bailey heads back to the Digital Media Center for his August video message, which focuses mostly on the Vitality Plan for SOU\u2019s transformation to a \u201cLiving Laboratory\u201d operating system that unifies academic offerings, streamlines pathways and prioritizes essential human capacities. The president acknowledges all those who offered their thoughts and suggestions to the planning process and gives a quick progress report on how the plan will be implemented over the next several months. \u201cIt\u2019s all about how do we serve students, how do we serve them better and how do we preserve this university,\u201d he says. President Bailey also discusses a recent economic impact study that shows SOU generates a total of $730 million annually for Oregon\u2019s economy \u2013 24 times more than the $30 million provided by the state for the university\u2019s operation. \u201cThat alone should tell you the importance of our university,\u201d he says. \u201cThe more students we serve and more students who make it to graduation stage, that\u2019s not just good for those students, it\u2019s good for the community.\u201d<\/p>\n<\/div><\/section><br \/>\n<div  class='av-social-sharing-box av-schld6-47cdb80d41cd0c49dd7ff5aace063544 av-social-sharing-box-default  avia-builder-el-9  el_after_av_textblock  avia-builder-el-last  av-social-sharing-box-fullwidth'><div class=\"av-share-box\"><h5 class='av-share-link-description av-no-toc '>Share this Message<\/h5><ul class=\"av-share-box-list noLightbox\"><li class='av-share-link av-social-link-facebook' ><a target=\"_blank\" aria-label=\"Share on Facebook\" href='https:\/\/www.facebook.com\/sharer.php?u=https:\/\/sou.edu\/president\/watch-president-baileys-video-update-for-august-2026\/&#038;t=Watch%3A%20President%20Bailey%E2%80%99s%20Video%20Update%20for%20August%202026' aria-hidden='false' data-av_icon='\ue8f3' data-av_iconfont='entypo-fontello' title='' data-avia-related-tooltip='Share on Facebook'><span class='avia_hidden_link_text'>Share on Facebook<\/span><\/a><\/li><li class='av-share-link av-social-link-twitter' ><a target=\"_blank\" aria-label=\"Share on X\" href='https:\/\/twitter.com\/share?text=Watch%3A%20President%20Bailey%E2%80%99s%20Video%20Update%20for%20August%202026&#038;url=https:\/\/sou.edu\/president\/?p=9162' aria-hidden='false' data-av_icon='\ue932' data-av_iconfont='entypo-fontello' title='' data-avia-related-tooltip='Share on X'><span class='avia_hidden_link_text'>Share on X<\/span><\/a><\/li><li class='av-share-link av-social-link-linkedin' ><a target=\"_blank\" aria-label=\"Share on LinkedIn\" href='https:\/\/linkedin.com\/shareArticle?mini=true&#038;title=Watch%3A%20President%20Bailey%E2%80%99s%20Video%20Update%20for%20August%202026&#038;url=https:\/\/sou.edu\/president\/watch-president-baileys-video-update-for-august-2026\/' aria-hidden='false' data-av_icon='\ue8fc' data-av_iconfont='entypo-fontello' title='' data-avia-related-tooltip='Share on LinkedIn'><span class='avia_hidden_link_text'>Share on LinkedIn<\/span><\/a><\/li><li class='av-share-link av-social-link-mail' ><a  aria-label=\"Share by Mail\" href='mailto:?subject=Watch%3A%20President%20Bailey%E2%80%99s%20Video%20Update%20for%20August%202026&#038;body=https:\/\/sou.edu\/president\/watch-president-baileys-video-update-for-august-2026\/' aria-hidden='false' data-av_icon='\ue805' data-av_iconfont='entypo-fontello' title='' data-avia-related-tooltip='Share by Mail'><span class='avia_hidden_link_text'>Share by Mail<\/span><\/a><\/li><\/ul><\/div><\/div><\/p><\/div><div  class='flex_column av-rr8ui2-5cac1b2c45f5d3d95be5c3b4ed6febb2 av_one_fifth  avia-builder-el-10  el_after_av_three_fifth  avia-builder-el-last  flex_column_div  '     ><\/div><\/div><\/div><\/div><!-- close content main div --><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-p8wylm-c08b9005666c4e88dc8c4586d0f8dfdd\">\n.avia-section.av-p8wylm-c08b9005666c4e88dc8c4586d0f8dfdd .av-parallax .av-parallax-inner{\nbackground-repeat:no-repeat;\nbackground-image:url(https:\/\/sou.edu\/president\/wp-content\/uploads\/sites\/8\/2021\/12\/SOU_0225.jpg);\nbackground-position:50% 0%;\nbackground-attachment:scroll;\n}\n<\/style>\n<div id='av_section_3'  class='avia-section av-p8wylm-c08b9005666c4e88dc8c4586d0f8dfdd main_color avia-section-default avia-no-border-styling  avia-builder-el-11  el_after_av_section  el_before_av_section  av-parallax-section avia-bg-style-parallax av-minimum-height av-minimum-height-33 av-height-percent  container_wrap fullsize'  data-section-bg-repeat='no-repeat' data-av_minimum_height_pc='33' data-av_min_height_opt='percent'><div class='av-parallax' data-avia-parallax-ratio='0.3' ><div class='av-parallax-inner main_color avia-full-stretch'><\/div><\/div><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-9162'><div class='entry-content-wrapper clearfix'><\/p>\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-omff2y-5fc495c30011d5b212f7c8511b799694\">\n.avia-section.av-omff2y-5fc495c30011d5b212f7c8511b799694{\nbackground-color:#666666;\nbackground-image:unset;\n}\n<\/style>\n<div id='av_section_4'  class='avia-section av-omff2y-5fc495c30011d5b212f7c8511b799694 main_color avia-section-default avia-no-border-styling  avia-builder-el-12  el_after_av_section  el_before_av_section  avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-9162'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-mmowei-422beda414845e1439f55fa1affd6511\">\n#top .av_textblock_section.av-mmowei-422beda414845e1439f55fa1affd6511 .avia_textblock{\ncolor:#ffffff;\n}\n<\/style>\n<section  class='av_textblock_section av-mmowei-422beda414845e1439f55fa1affd6511 '   itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/BlogPosting\" itemprop=\"blogPost\" ><div class='avia_textblock big-pillow av_inherit_color'  itemprop=\"text\" ><h3 style=\"text-align: center;\">The <span class=\"heavy-man\">SOU Office of the President Video Messages<\/span> are produced each month, and provide the Southern Oregon University community with up to date information about what&#8217;s happening around campus.<\/h3>\n<p class=\"pop-0\" style=\"text-align: center;\"><span class=\"heavy-man\">Contributors:<\/span><br \/>\n<em>Richard J. Bailey, Jr. &#8211; SOU President<br \/>\nBrandon Givens &#8211; Video<br \/>\nJoe Mosley &#8211; Author<\/em><\/p>\n<\/div><\/section>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-kx6tm2-292fe88b4bc01dd95296a219a78cb5c1\">\n#top .hr.hr-invisible.av-kx6tm2-292fe88b4bc01dd95296a219a78cb5c1{\nheight:10px;\n}\n<\/style>\n<div  class='hr av-kx6tm2-292fe88b4bc01dd95296a219a78cb5c1 hr-invisible  avia-builder-el-14  el_after_av_textblock  el_before_av_image '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-j3y556-ba6943163d83c042e099f3c4f6023eb2\">\n.avia-image-container.av-j3y556-ba6943163d83c042e099f3c4f6023eb2 img.avia_image{\nbox-shadow:none;\n}\n.avia-image-container.av-j3y556-ba6943163d83c042e099f3c4f6023eb2 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container 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120w,https:\/\/sou.edu\/president\/wp-content\/uploads\/sites\/8\/2016\/07\/SOU-Presidential-Seal-450x450.webp 450w, https:\/\/sou.edu\/president\/wp-content\/uploads\/sites\/8\/2016\/07\/SOU-Presidential-Seal.png 480w\" sizes=\"(max-width: 180px) 100vw, 180px\" type=\"image\/webp\"><img src=\"https:\/\/sou.edu\/president\/wp-content\/uploads\/sites\/8\/2016\/07\/SOU-Presidential-Seal-180x180.png\" height=\"180\" width=\"180\" srcset=\"https:\/\/sou.edu\/president\/wp-content\/uploads\/sites\/8\/2016\/07\/SOU-Presidential-Seal-180x180.png 180w, https:\/\/sou.edu\/president\/wp-content\/uploads\/sites\/8\/2016\/07\/SOU-Presidential-Seal-80x80.png 80w, https:\/\/sou.edu\/president\/wp-content\/uploads\/sites\/8\/2016\/07\/SOU-Presidential-Seal-300x300.png 300w, https:\/\/sou.edu\/president\/wp-content\/uploads\/sites\/8\/2016\/07\/SOU-Presidential-Seal-36x36.png 36w, https:\/\/sou.edu\/president\/wp-content\/uploads\/sites\/8\/2016\/07\/SOU-Presidential-Seal-120x120.png 120w, https:\/\/sou.edu\/president\/wp-content\/uploads\/sites\/8\/2016\/07\/SOU-Presidential-Seal-450x450.png 450w, https:\/\/sou.edu\/president\/wp-content\/uploads\/sites\/8\/2016\/07\/SOU-Presidential-Seal.png 480w\" sizes=\"(max-width: 180px) 100vw, 180px\" class=\"wp-image-1178 avia-img-lazy-loading-not-1178 avia_image  sp-no-webp\" alt=\"SOU Presidential Seal\" decoding=\"async\" fetchpriority=\"high\" itemprop=\"thumbnailUrl\"  > <\/picture><\/div><\/div><\/div>\n\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='av_section_5'  class='avia-section av-i40ui2-0c4b829b942ac656044466bead433ad7 alternate_color avia-section-default avia-no-border-styling  avia-builder-el-16  el_after_av_section  avia-builder-el-last  avia-bg-style-scroll container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-9162'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-ffuhfu-8719e04a6406bf07807f0adaa521190d\">\n#top .av-special-heading.av-ffuhfu-8719e04a6406bf07807f0adaa521190d{\npadding-bottom:30px;\ncolor:#ffffff;\nfont-size:28px;\n}\nbody .av-special-heading.av-ffuhfu-8719e04a6406bf07807f0adaa521190d .av-special-heading-tag .heading-char{\nfont-size:25px;\n}\n#top #wrap_all .av-special-heading.av-ffuhfu-8719e04a6406bf07807f0adaa521190d .av-special-heading-tag{\nfont-size:28px;\n}\n.av-special-heading.av-ffuhfu-8719e04a6406bf07807f0adaa521190d .special-heading-inner-border{\nborder-color:#ffffff;\n}\n.av-special-heading.av-ffuhfu-8719e04a6406bf07807f0adaa521190d .av-subheading{\nfont-size:15px;\n}\n\n@media only screen and (min-width: 480px) and (max-width: 767px){ \n#top #wrap_all .av-special-heading.av-ffuhfu-8719e04a6406bf07807f0adaa521190d .av-special-heading-tag{\nfont-size:0.8em;\n}\n}\n\n@media only screen and (max-width: 479px){ \n#top #wrap_all .av-special-heading.av-ffuhfu-8719e04a6406bf07807f0adaa521190d .av-special-heading-tag{\nfont-size:0.8em;\n}\n}\n<\/style>\n<div  class='av-special-heading av-ffuhfu-8719e04a6406bf07807f0adaa521190d av-special-heading-h2 custom-color-heading blockquote modern-quote modern-centered  avia-builder-el-17  el_before_av_one_half  avia-builder-el-first  av-inherit-size'><h2 class='av-special-heading-tag '  itemprop=\"headline\"  ><span class=\"heavy-man\">Explore Southern Oregon University<\/span><\/h2><div class=\"special-heading-border\"><div class=\"special-heading-inner-border\"><\/div><\/div><\/div>\n<div  class='flex_column av-ep1ri2-2da5c94f3b106d2095b97a073369e7bc av_one_half  avia-builder-el-18  el_after_av_heading  el_before_av_one_half  first flex_column_div  '     ><p><div  class='avia-button-wrap avia-button-center  avia-builder-el-19  el_before_av_button_big  avia-builder-el-first  dig-20'>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-d1eru2-3092991d4f5afe84d55441e8de34ec55\">\n#top #wrap_all .avia-button.av-d1eru2-3092991d4f5afe84d55441e8de34ec55{\nbackground-color:#b31d22;\nborder-color:#b31d22;\ntransition:all 0.4s ease-in-out;\n}\n#top #wrap_all .avia-button.av-d1eru2-3092991d4f5afe84d55441e8de34ec55:hover{\nbackground-color:#c4161c;\ncolor:white;\ntransition:all 0.4s ease-in-out;\n}\n<\/style>\n<a href='\/' class='avia-font-color-white avia-button avia-button-fullwidth av-d1eru2-3092991d4f5afe84d55441e8de34ec55 avia-icon_select-no avia-color-custom'   aria-label=\"SOU HOME\"><span class='avia_iconbox_title' >SOU HOME<\/span><\/a><\/div><br \/>\n<div  class='avia-button-wrap avia-button-center  avia-builder-el-20  el_after_av_button_big  el_before_av_button_big  dig-20'>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-3sq6y-125f5cdb840f1e7660de6cd6f9eb1422\">\n#top #wrap_all .avia-button.av-3sq6y-125f5cdb840f1e7660de6cd6f9eb1422{\nbackground-color:#b31d22;\nborder-color:#b31d22;\ntransition:all 0.4s ease-in-out;\n}\n#top #wrap_all .avia-button.av-3sq6y-125f5cdb840f1e7660de6cd6f9eb1422:hover{\nbackground-color:#c4161c;\ncolor:white;\ntransition:all 0.4s ease-in-out;\n}\n<\/style>\n<a href='\/prospective-students\/' class='avia-font-color-white avia-button avia-button-fullwidth av-3sq6y-125f5cdb840f1e7660de6cd6f9eb1422 avia-icon_select-no avia-color-custom'   aria-label=\"PROSPECTIVE STUDENTS\"><span class='avia_iconbox_title' >PROSPECTIVE STUDENTS<\/span><\/a><\/div><br \/>\n<div  class='avia-button-wrap avia-button-center  avia-builder-el-21  el_after_av_button_big  avia-builder-el-last  dig-20'>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-9q6aii-93e07dfcd9fc8ebbea30b21c677db842\">\n#top #wrap_all .avia-button.av-9q6aii-93e07dfcd9fc8ebbea30b21c677db842{\nbackground-color:#b31d22;\nborder-color:#b31d22;\ntransition:all 0.4s ease-in-out;\n}\n#top #wrap_all .avia-button.av-9q6aii-93e07dfcd9fc8ebbea30b21c677db842:hover{\nbackground-color:#c4161c;\ncolor:white;\ntransition:all 0.4s ease-in-out;\n}\n<\/style>\n<a href='\/academics\/' class='avia-font-color-white avia-button avia-button-fullwidth av-9q6aii-93e07dfcd9fc8ebbea30b21c677db842 avia-icon_select-no avia-color-custom'   aria-label=\"ACADEMIC PROGRAMS\"><span class='avia_iconbox_title' >ACADEMIC PROGRAMS<\/span><\/a><\/div><\/p><\/div><div  class='flex_column av-73xl62-c158359acd2133684859a7b434aab03b av_one_half  avia-builder-el-22  el_after_av_one_half  avia-builder-el-last  flex_column_div  '     ><p><div  class='avia-button-wrap avia-button-center  avia-builder-el-23  el_before_av_button_big  avia-builder-el-first  dig-20'>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-ixztm-4082a5a56d393e84c29c501036ea3fb4\">\n#top #wrap_all .avia-button.av-ixztm-4082a5a56d393e84c29c501036ea3fb4{\nbackground-color:#b31d22;\nborder-color:#b31d22;\ntransition:all 0.4s ease-in-out;\n}\n#top #wrap_all .avia-button.av-ixztm-4082a5a56d393e84c29c501036ea3fb4:hover{\nbackground-color:#c4161c;\ncolor:white;\ntransition:all 0.4s ease-in-out;\n}\n<\/style>\n<a href='\/admissions\/apply\/how-to-apply\/' class='avia-font-color-white avia-button avia-button-fullwidth av-ixztm-4082a5a56d393e84c29c501036ea3fb4 avia-icon_select-no avia-color-custom'   aria-label=\"HOW TO APPLY\"><span class='avia_iconbox_title' >HOW TO APPLY<\/span><\/a><\/div><br \/>\n<div  class='avia-button-wrap avia-button-center  avia-builder-el-24  el_after_av_button_big  el_before_av_button_big  dig-20'>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-3t01d6-6125ada3249ab0408a0d5eb2e5cc0e47\">\n#top #wrap_all .avia-button.av-3t01d6-6125ada3249ab0408a0d5eb2e5cc0e47{\nbackground-color:#b31d22;\nborder-color:#b31d22;\ntransition:all 0.4s ease-in-out;\n}\n#top #wrap_all .avia-button.av-3t01d6-6125ada3249ab0408a0d5eb2e5cc0e47:hover{\nbackground-color:#c4161c;\ncolor:white;\ntransition:all 0.4s ease-in-out;\n}\n<\/style>\n<a href='\/#virtualtour' class='avia-font-color-white avia-button avia-button-fullwidth av-3t01d6-6125ada3249ab0408a0d5eb2e5cc0e47 avia-icon_select-no avia-color-custom'   aria-label=\"VIRTUAL CAMPUS TOUR\"><span class='avia_iconbox_title' >VIRTUAL CAMPUS TOUR<\/span><\/a><\/div><br \/>\n<div  class='avia-button-wrap avia-button-center  avia-builder-el-25  el_after_av_button_big  avia-builder-el-last  dig-20'>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-2u0tkq-5f136f0e9a411145ca16aa9fd5d386b4\">\n#top #wrap_all .avia-button.av-2u0tkq-5f136f0e9a411145ca16aa9fd5d386b4{\nbackground-color:#b31d22;\nborder-color:#b31d22;\ntransition:all 0.4s ease-in-out;\n}\n#top #wrap_all .avia-button.av-2u0tkq-5f136f0e9a411145ca16aa9fd5d386b4:hover{\nbackground-color:#c4161c;\ncolor:white;\ntransition:all 0.4s ease-in-out;\n}\n<\/style>\n<a href='\/admissions\/visit\/' class='avia-font-color-white avia-button avia-button-fullwidth av-2u0tkq-5f136f0e9a411145ca16aa9fd5d386b4 avia-icon_select-no avia-color-custom'   aria-label=\"VISIT SOU\"><span class='avia_iconbox_title' >VISIT SOU<\/span><\/a><\/div><\/p><\/div>\n\n","protected":false},"excerpt":{"rendered":"<p><span class=\"micro-text\"><em>Aug 3, 2026<\/em><\/span> &#8211; President Bailey heads back to the Digital Media Center for his August video message, which focuses mostly on the Vitality Plan for SOU\u2019s transformation to a \u201cLiving Laboratory\u201d operating system that unifies academic offerings, streamlines pathways and prioritizes essential human capacities. The president acknowledges all those who offered their thoughts and suggestions to the planning process and gives a quick progress report on how the plan will be implemented over the next several months. \u201cIt\u2019s all about how do we serve students, how do we serve them better and how do we preserve this university,\u201d he says. President Bailey also discusses a recent economic impact study that shows SOU generates a total of $730 million annually for Oregon\u2019s economy \u2013 24 times more than the $30 million provided by the state for the university\u2019s operation. \u201cThat alone should tell you the importance of our university,\u201d he says. \u201cThe more students we serve and more students who make it to graduation stage, that\u2019s not just good for those students, it\u2019s good for the community.\u201d<\/p>\n","protected":false},"author":102,"featured_media":9156,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"aside","meta":{"footnotes":""},"categories":[88],"tags":[],"class_list":["post-9162","post","type-post","status-publish","format-aside","has-post-thumbnail","hentry","category-message-from-the-president","post_format-post-format-aside"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.0 (Yoast SEO v26.0) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Watch: President Bailey&#039;s Video Update for August 2026 - SOU Office of the President<\/title>\n<meta name=\"description\" content=\"President Bailey discusses SOU&#039;s Vitality Plan, the transformation towards SOU as a &quot;Living Laboratory&quot; and the university&#039;s economic impact on Oregon&#039;s economy.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/sou.edu\/president\/watch-president-baileys-video-update-for-august-2026\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Watch: President Bailey&#039;s Video Update for August 2026\" \/>\n<meta property=\"og:description\" content=\"President Bailey discusses SOU&#039;s Vitality Plan, the transformation towards SOU as a &quot;Living Laboratory&quot; and the university&#039;s economic impact on Oregon&#039;s economy.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/sou.edu\/president\/watch-president-baileys-video-update-for-august-2026\/\" \/>\n<meta property=\"og:site_name\" content=\"SOU Office of the President\" \/>\n<meta property=\"article:published_time\" content=\"2026-08-03T23:41:02+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-08-04T00:51:47+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/sou.edu\/president\/wp-content\/uploads\/sites\/8\/2026\/08\/2026-AUG_Pres-Bailey_video-message.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1920\" \/>\n\t<meta property=\"og:image:height\" content=\"1080\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"freemanlena\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"freemanlena\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/sou.edu\/president\/watch-president-baileys-video-update-for-august-2026\/\",\"url\":\"https:\/\/sou.edu\/president\/watch-president-baileys-video-update-for-august-2026\/\",\"name\":\"Watch: President Bailey's Video Update for August 2026 - 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